Who We Are
Zephyr PR brings clients creative thinking that breaks through and a hyper-focus on execution to transform big ideas to action with game-changing results. Zephyr PR knows what it takes to get to the next level. Strong media contacts and dynamic pitching means your company and your brand will be effectively communicated to the media. That means successful results. That means editorial coverage. Success is the final result. First impressions are keys to overall success especially with emerging and small businesses. Zephyr PR works with companies to create and fine tune the first impression that will be delivered to the media for long-term growth, recognition, and focused brand building.
Alexandra K. Daniel / Principal
Alexandra brings nearly 20 years of solid public relations, marketing, business development, and media expertise to the party. As a native New Yorker she established her media career in marketing at some of the nation’s top publications including USA Today, Parenting Magazine, BusinessWeek Magazine, Money Magazine, and Fortune Magazine. While at these publications, Alexandra held Senior Management and Director Positions, putting together extensive integrated marketing and public relations programs for multi-million dollar advertisers. Prior to her media career, Alexandra worked hand-in-hand with one of the world’s top fashion icons, Bill Blass, creating targeted marketing, public relations, and business development opportunities for his fragrance and fashion lines. As a highly driven professional who is always willing to push the limits in order to get the results that clients expect, Alexandra thrives on the fast-paced environment that is media. She attended both Princeton University and the City University of New York – Queens College and received a B.A. in English and American Literature. In addition, Alexandra received an MBA in Marketing from New York University Stern School of Business.
Thanace D. Pikoulas / Sales
Thanace brings an in-depth understanding of the sales process to the table. With twenty years experience in sales he knows the intricate details of how to successfully extrapolate the needs of the client and cohesively join those needs to a detailed campaign. His fine-tune precision of working with clients to discuss their sales goals results in strategic campaigns that will address clients’ goals and ultimately bring them the public relations and marketing that is needed to take it all to the next level. With superb customer service and an approach that focuses on relationship building, Thanace’s main goal is customer satisfaction. Thanace possesses proven leadership experience as a former Army Officer and Military Police Platoon leader who served during Desert Storm. He has a Bachelor of Business Administration from Pace University and a Masters in Human Resource Management from Keller Graduate School of Management.